We assist companies, advertisers, advertising agencies, influencers, television and film production companies, Internet service providers and e-commerce platform operators in the protection of advertising creations, formats, slogans and product placement, and in assessing the clearance and compliance of advertising campaigns and commercial communications. We handle out-of-court activities and disputes in advertising matters, in cases of misleading and unfair comparative advertising, in proceedings before the Advertising Authority, the Italian Competition and Market Authority (AGCM) and before ordinary courts.
Our Law Firm’s advice and assistance extend to the negotiation and drafting of sponsorship, co-branding, merchandising, acquisition contracts and as well all types of advertising contracts.
We advise on the commercial information to be included on product packaging and related communications, including sector-specific regulations (food, cosmetics, pharmaceuticals, etc.).